Hot & Cold Media

Interesting twist on how to classify mediums. Haven't ever thought of using hot and cold as categories, but at the same time it makes a good amount of sense. The way the internet is described as hot seems most accurate considering the influence it has in society today. However, there seems to be something missing from the equation, almost as if there isn't enough basis to classify them as hot or cold. The author is deceptively good at applying his own definitions to what he says and making it work. But don't be fooled.